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Thursday, March 10, 2011
Bain Capital Ventures Believes In ?Loyalty 2.0?, Invests $8.3 Million In Clovr Media
Clovr Media, which bills itself as a provider of 'loyalty 2.0' solutions, has raised $8.3 million in a round of funding led by Jeffrey Glass of Bain Capital Ventures. Clovr Media?s seed round investors Kepha Partners and Common Angels also participated in this round, as did angel investor Mark Wright. Clovr has built a platform that converts banners, text links, videos or mobile ads into what it calls card linked offers or CLOs in a bid to lead the way to the next phase of digital couponing and loyalty programs.
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